/ SENIOR PRODUCT DESIGNER / 8+ YEARS / OPEN TO WORK
Product design that ships, and moves the numbers that matter.
Hi, I'm Saurav Vyas! From research and strategy to interface, to a live, revenue-generating product. 50+ digital products delivered across SaaS, e-commerce, and FMCG.
As a Senior Product Designer who's moved between FMCG packaging and SaaS platforms without losing the thread, I have a deep understanding of the user behavior, have proven it with data, and then I have built something real.
I've partnered with 30+ founders across lean teams, balancing design, technology, and business priorities — owning the full lifecycle from discovery to GTM.
Hire Me
LinkedIn
100+
50+
120+
PROJECTS COMPLETED ACROSS MULTIPLE DOMAINS
DIGITAL PRODUCTS SHIPPED
PHYSICAL PRODUCTS DESIGNED
The stack behind the work.
Design, research, collaboration, dev, and AI — all in daily rotation.
FigmaUI / UX Design
FramerWeb Design
AstraWordPress Theme
ElementorPage Builder
CloudflareWeb Infrastructure
ClaudeAI Workflows
Google GeminiAI Assistant
WordPressCMS & Web Dev
FigmaUI / UX Design
FramerWeb Design
AstraWordPress Theme
ElementorPage Builder
CloudflareWeb Infrastructure
ClaudeAI Workflows
Google GeminiAI Assistant
WordPressCMS & Web Dev
HotjarUser Research
GA4 / ClarityData & Analytics
CursorAI Code Editor
Claude CodeAI CLI Development
ShopifyE-Commerce
ReplitCode & Prototyping
v0 / BoltAI Development
HTML / CSSWeb Frontend
HotjarUser Research
GA4 / ClarityData & Analytics
CursorAI Code Editor
Claude CodeAI CLI Development
ShopifyE-Commerce
ReplitCode & Prototyping
v0 / BoltAI Development
HTML / CSSWeb Frontend
JiraProject Agile
NotionDocs & Strategy
Miro / FigJamCollaboration
FramerPrototyping
CursorAI Development
MazeUsability Testing
Design SystemsTokens & Components
Lovable.devFullstack AI
JiraProject Agile
NotionDocs & Strategy
Miro / FigJamCollaboration
FramerPrototyping
CursorAI Development
MazeUsability Testing
Design SystemsTokens & Components
Lovable.devFullstack AI
Three products, three different problems.
Chosen to show range — platform, brand, and packaging — not just visual polish.
New
+30%
8% / $100K+
BRAND PARTNERSHIP SECURED
ORGANIC INBOUND LEADS VS. PROJECTION
BOUNCE RATE · QUALIFIED MONTHLY ENQUIRIES
SKYLINE DIGITAL
STUDIO GLOSS FACTOR
POUCH CRAFTERS GLOBAL
Affiliate Platform
Brand Experience
Packaging Platform
Built a modern affiliate marketing platform on a custom CMS, strengthening partnerships with Adobe, Rakuten, Decathlon, and emerging global brands.
Crafted a premium digital experience to strengthen brand credibility and turn organic traffic into qualified inbound interest.
Redesigned a global packaging platform end-to-end — information architecture, UX, and on-page conversion path for better results.
Ownership from the first assumption to the metric that proves — or disproves — it.
01
02
Discover
Research
Frame the real problem with founders and stakeholders before opening Figma.
Validate assumptions with Hotjar, Maze, and GA4 data — not guesses.
03
04
Design
Build
Translate insight into interfaces, grounded in a real, scalable system.
Ship in code — HTML/CSS, WordPress, Shopify — often prototyping fast with AI.
05
06
Ship
Iterate
Launch, QA, and hand off with the infrastructure to actually stay live.
Read the data again and refine. The loop never really closes.
Research, design and deploying — to ship it.
Three pillars that turn a brief into a live product.
01
02
03
Research
Design
Deploy
Every decision traced back to real user behavior and data.
Interfaces and systems built for real usage, not just the deck.
Comfortable shipping the real thing, AI-accelerated.
Hotjar / Maze
GA4 / Clarity
Usability testing
Figma / FigJam
Adobe CC
Design systems
HTML/CSS, WordPress, Shopify
Bolt.new, v0, Lovable.dev
Replit, Google Stitch
+ Collaboration across it all — Jira, Notion, Miro
Where the work happened.
Static and interactive — click any card to expand the details.
OCT 2023 — PRESENT
Senior Product Designer
MMAds Technologies Pvt. Ltd.
Web Infra
Web infrastructure & digital experience — redesigned 50+ digital products, cut delivery timelines 25%, secured 30+ malware-affected WordPress sites, 3x VPS performance, 99% uptime.
JAN 2023 — JUN 2024
Lead Product Designer
ProPackaging Canada
Packaging
Led packaging & digital experiences for 35+ FMCG SKUs — 30x revenue increase over 18 months. Redesigned the company website, +15% lead generation, reduced bounce rates.
AUG 2018 — PRESENT
Freelance Consultant
Upwork — International & Domestic Clients
Consulting
Delivered 50+ digital products for startups & MSMEs with a 100% Upwork Job Success Score. Partnered with 30+ founders on product, branding, UX, and technology challenges.
CAREER HIGHLIGHT
Raneja FMCG
Packaging & Amazon Listings
E-commerce
Generated ₹11Lakhs+ revenue in six months designing Raneja FMCG's packaging, Amazon listings, and digital product experience — 15+ SKUs earned Amazon's Choice / Bestseller.
2015 — 2018
B.C.A.
N.I.M.S. University, Jaipur
Education
B.C.A. — Bachelor of Computer Applications, N.I.M.S. University, Jaipur. Foundation in software engineering, algorithmic logic, UI development, and data architecture.
Click any card to expand full details.
What it's like to work together.
Seamless client feedback — real words from founders and engineering leads.
★★★★★
"Saurav bridged the gap between our product roadmap and user experience seamlessly. Delivered well before schedule with incredible fidelity."
Marcus VanceFounder, Nexus SaaS
★★★★★
"The entire packaging conversion uplift was remarkable. His understanding of buyer psychology transformed our metrics in weeks."
Elena RostovaHead of Growth, CPG Direct
★★★★★
"Clean architecture, rock-solid design system tokens, and proactive communication. One of the best product designers we've hired."
David ChenCTO, Pulse Interactive
★★★★★
"Saurav bridged the gap between our product roadmap and user experience seamlessly. Delivered well before schedule with incredible fidelity."
Marcus VanceFounder, Nexus SaaS
★★★★★
"The entire packaging conversion uplift was remarkable. His understanding of buyer psychology transformed our metrics in weeks."
Elena RostovaHead of Growth, CPG Direct
★★★★★
"Clean architecture, rock-solid design system tokens, and proactive communication. One of the best product designers we've hired."
David ChenCTO, Pulse Interactive
★★★★★
"Turned complex technical requirements into an intuitive dashboard experience. Our activation rate improved by 35% within a quarter."
Sarah JenkinsVP Product, CloudMatrix
★★★★★
"A rare designer who truly grasps business strategy and real code. Shipped high-converting Shopify designs that paid off instantly."
Liam ThorneCo-Founder, Gloss Studio
★★★★☆
"Exceptional eye for detail and data-driven iterations. He takes complete ownership of discovery through final handoff."
Rohan PatelDirector, Skyline Media
★★★★★
"Turned complex technical requirements into an intuitive dashboard experience. Our activation rate improved by 35% within a quarter."
Sarah JenkinsVP Product, CloudMatrix
★★★★★
"A rare designer who truly grasps business strategy and real code. Shipped high-converting Shopify designs that paid off instantly."
Liam ThorneCo-Founder, Gloss Studio
★★★★☆
"Exceptional eye for detail and data-driven iterations. He takes complete ownership of discovery through final handoff."
Rohan PatelDirector, Skyline Media
★★★★★
"Hands down one of the most reliable and thorough designers we've worked with. Our user satisfaction score surged immediately post-launch."
Alex ReynoldsLead Architect, OmniScale
★★★★★
"He helped us rethink our core workflow and eliminated weeks of developer ambiguity. Total game changer for our seed-stage MVP."
Jessica MillerCEO, FinCraft
★★★★★
"From user testing to production-ready design tokens, Saurav's systematic process made every sprint predictable and impactful."
Kevin ZhaoProduct Manager, Apex AI
★★★★★
"Hands down one of the most reliable and thorough designers we've worked with. Our user satisfaction score surged immediately post-launch."
Alex ReynoldsLead Architect, OmniScale
★★★★★
"He helped us rethink our core workflow and eliminated weeks of developer ambiguity. Total game changer for our seed-stage MVP."
Jessica MillerCEO, FinCraft
★★★★★
"From user testing to production-ready design tokens, Saurav's systematic process made every sprint predictable and impactful."
Kevin ZhaoProduct Manager, Apex AI
GET IN TOUCH
Open to Senior Product Designer roles.
Currently exploring full-time and contract opportunities where product strategy, research, and craft all matter.